Fair Isaac Intensifies Focus on Asia-Pacific Market

Fair Isaac Corporation, the leading provider of analytics and decision management technology, announced today that it will open an office in Beijing, China. The new office will provide financial institutions in China with comprehensive consulting, delivery and implementation support services for Fair Isaac’s advanced solutions for Enterprise Decision Management (EDM).

"This is an important milestone for Fair Isaac and underscores our continued commitment to expanding our presence in Asia Pacific," said J.Y. Pook, vice president and managing director, Asia-Pacific market, Fair Isaac. "China is a key strategic focus for Fair Isaac, and establishing this office will enable us to considerably enhance the services we can offer clients in this marketplace. The advanced technology and services that we provide will help local banks compete more effectively with the international banks."

Mr. Pook will oversee Fair Isaac’s relationships with local clients and strategic partners, as well as lead all aspects of the company’s operations and staff based in the company’s Beijing office.

Fair Isaac’s clients in China include leading local banks and international banks that have entered the Chinese market.

Fair Isaac’s solutions for Enterprise Decision Management help businesses automate and improve decisions across the customer lifecycle. These solutions include data management services and predictive analytic systems that bring complete customer information and more intelligence to every decision, and decision management systems that implement decision strategies in a real-time environment for faster, more consistent and accurate decisions. Fair Isaac also provides tools and services that help businesses develop and deploy their own custom decision systems.

The company’s industry-standard FICO® scores, fraud- and identity theft-prevention technologies, account management solutions and EDM software are used by thousands of companies in more than 80 countries.